Harry Potter y la receta del éxito
¿Quieres saber el secreto que se esconde detrás del éxito “Harry Potter”?
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Te haz preguntado alguna vez a que se debe el éxito, tanto en libros como en el cine, de este personaje? Desde que apareció en 1997 ha cosechado un sin fin de fanáticos seguidores y su creadora pasó de la extrema pobreza a la extrema riqueza. Pero a que se debe?
Algunos aseguran que es gracias a la genialidad de la escritora J. K. Rowling.
Pero la genialidad no tiene nada que ver con esto. J. K. Rowling simplemente usó la receta del éxito. A que me refiero?
Bueno es muy simple. Basta con ver las historias y películas que han tenido un suceso similar. Una explosión de popularidad juntando multitudes de fanáticos seguidores.
Desde Star Wars pasando por Matrix y llegando a Harry Potter. Todas éstas historias son iguales ya que usaron la misma y exitosa receta.
A primera vista parecen muy diferentes pero en realidad tienen muchos puntos en común.
Pero? cuáles son estos puntos en común?
Estas historias se centran en una persona, más o menos jóven. común, normal, sin brillo ni futuro, que de repente descubre que es especial. El elegido para salvar al mundo. Tiene súperpoderes para vencer a sus enemigos.
Luke Skywalker en Star Wars. Neo en Matrix y Harry Potter, pasan de ser el patético perdedor a ser el héroe y la única esperanza de la humanidad.
Todos, en menor o mayor medida nos sentimos identificados con estos personajes y vemos reflejado en ellos nuestra fantasía de ser héroes, los salvadores del mundo. Es por eso que son tan exitosos.
Entiendes? No hay genialidad en eso verdad?
Solo tómas a un jóven desconocido,simple,perdedor y fracasado. le das súperpoderes y una misión que cumplir. Del día a la noche lo transformas en la única esperanza del mundo y ya está. Tienes una película taquillera con miles de fans o lectores ansiosos por más libros.
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12 Responses to “Harry Potter y la receta del éxito”
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